The Complete Guide for Search Engine Optimization for Dentists to Rank #1 on Google Search Results
Are you looking for the best way to get your dental clinic and dental services seen on the first page of Google search results or in the Google Map Pack?
Did you know that over 95% of dentist websites are never seen by people searching for a dental service? Their websites never reach the first page of Google search results for most dental keywords. We understand how difficult it can be to keep up with all the ever-changing algorithms used by Google, Bing, and other popular search engines. That's why we specialize in providing specialized local search engine optimization (dental SEO) strategies that are tailored specifically to help dramatically boost your online presence in local search results.
Our SEO experience and strategies will help get your dental practice seen on Google Search, Google Map Packs, Google Maps, and other major search engines!
At the time of this writing, 100% of the dental clients that have worked with Best Results Dental Marketing us for a full year rank number one (#1) in their market! That's right, we have a 100% success rate!
Skeptical? Ask us to show you.
DENTAL SEO Is the Best Way to Bring Huge Amounts of High-Margin New Patients for FREE.
Your Dentist Office website is your dental practice's marketing and sales machine. At this moment, hundreds or even thousands of prospective new dental patients are searching Google (and Bing) for the services your dental office offers. The question is, will it be you, or will it be your competitors that capture and improve their conversion rates for those searchers into new dental patients?
For your website content to dominate the Search Engine Optimization (dental SEO) marketing game and capture all those new high-margin dental patients for your practice, your website must win Google's top position on Google Search. Your website must rank in the top 3 positions in your local market. This is called the Google Map Pack. It would be best if you did this for all the keywords for your dental specializations.
With over 92% of new dental patients finding their new dentist or dental services through Google search, your dental clinic absolutely must appear in the Google Map Pack. Digital SEO marketing connects you with potential patients faster, helps you build trust, and ultimately helps to increase your practice revenue dramatically. Your website needs to persuade, convince, convert, and close those website visitors to free consultations, new appointments, and new patients. Your dentist office website must accomplish these two critical tasks simultaneously to win your local market: crush your competition and ensure all those new dental patients are yours. Creating and executing a flawless digital marketing plan and strategies can be a significant challenge. This is why a dental SEO content expert is essential for creating content to help rank your website.
There are over 1.2 million Google searches for "dentist near me" in the U.S. every month.
You can see our client circled in GREEN below in the Google Map Pack.
Only three dentists are shown in the Google Map Pack, and the only way your clinic can be displayed here is with dental SEO.
If your dentist's office is not shown in the Map Pack for all the keywords for all your dental specialties, virtually no one will ever find you.
You cannot pay to be in the Map Pack; you must earn it with great content, great SEO strategies, and execution.
Dental Search Engine Optimization (Dental SEO) is Critical for Dental Clinics
Dental Search Engine Optimization, or Dental SEO, is a specialized strategy employed to improve the online visibility of dental office websites. This strategic approach leverages various techniques for great dental content, including keyword optimization, website optimization, content creation, and link building, explicitly designed to attract prospective patients searching for dental services on popular search engines like Google or Bing.
In December 2023, Google released its Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T) guidelines; then, in March 2024, Google released its Helpful Content Update (HC) guidelines. Google then released the biggest update to their algorithm in years. For your dentist's website to be found in Google searches from 2024 forward, all the content on your website must follow these new Google guidelines. If the content on your website was written before these dates, or if you are NOT ranking in the Google Map Pack. You will likely need new content or a rewrite to follow the new Google guidelines.
Google wants all the content on your website to follow its new Experience, Expertise, Authoritativeness,-Trustworthiness (E-E-A-T), and Helpful Content (HC) guidelines. If your website's content follows these guidelines, you will rank much better than most local competitors. If you have your website dental content written by an E-E-A-T content expert, you will likely rank number one (#1) in the Google Map Pack and capture and convert all the dental businesses in your area. Creating great content while following Google's E-E-A-T guidelines will show Google that you are the leader in your area and have the most experience and expertise.
The importance of Dental SEO cannot be understated in the digital age we live in. When potential patients need dental services, their first instinct is to search online. Dental SEO ensures that your practice appears on the first page of these search results, significantly increasing the likelihood that these individuals will choose your clinic over others. This increased visibility can lead to more website traffic, appointments, and, ultimately, more revenue and new patients for your practice. Dental SEO is the best, most cost-effective digital marketing strategy in the long term. Your dental clinic will get the maximum return on investment (ROI) and the highest number of new patients per dollar.
Unlike traditional advertising methods, SEO targets users actively seeking dental services, making it more efficient and effective. The investment in dental SEO lasts for years! A dental practice online that ranks #1 in Google search can sell for ten times (10X) a normal dental clinic selling price. So, it's even a great investment for your future or retirement. SEO enhances credibility as practices that appear on the first page of search results are often perceived as more trustworthy by patients. Dental SEO is a crucial tool for any dental clinic that seeks to thrive in the increasingly competitive dental market.
How to Use Dental Keywords to Rank Your Dental Clinic on Google Top Searches
Using the best dental keywords effectively in your website content is a fundamental aspect of Dental Search Engine Optimization (SEO). The process starts with keyword research. Use tools like Google's Keyword Planner or SEMrush's Keyword Magic Tool to find your industry's most relevant and searched-for terms. These could be phrases like "Invisalign near me" or "best dentist near me." Once you have a list of the highest searched potential keywords, consider the search intent behind them. Are searchers looking for information, or are they looking to book an appointment immediately? Understanding this can guide the type of content you create.
If you want to try and do it yourself, we have thoroughly researched and kindly provided you with the top 250 dental keywords for FREE HERE.
Incorporate these dental keywords naturally into your website content. Overusing keywords, called stuffing your text with keywords, will lead to poor user experience and harm your SEO efforts, as search engines consider this a form of spamming. Instead, aim to integrate the keywords into your content seamlessly. Each page on your website should target one or two main keywords, which should appear naturally throughout the text in areas like the page title, headings, image alt text, and meta description.
Remember, while using keywords to optimize your website content is essential, it's equally important that the content is high-quality E-E-A-T optimized and provides real value to your visitors. Engaging, well-written content following Google's E-E-A-T and Helpful Content guidelines that genuinely helps your visitors find the information they are looking for will keep them on your site longer and make them more likely to return, boosting your search engine rankings.
SEO is not a one-time task but an ongoing process. Your SEO strategy should change as dental services, algorithms, trends, and user behavior change. Regularly reviewing your keyword performance at least monthly and adjusting your content accordingly will ensure that your site stays relevant and continues to attract those looking for your services. If this seems like a huge amount of work, it is. That is why hiring our dental SEO content experts is a wise idea.
Our Dental SEO Clients Rank Number #1
Here, you can see our client (GREEN arrows) gets almost 25% of all dental searches in their market.
We analyze all our clients against their 20 strongest competitors to make sure our clients are dominating their local market.
This SEO optimization is worth millions, and they get it organically (FREE).
The Power of Dental Backlinks: Improve Your Website's Ranking and Attract More Patients
Backlinks are links from other trusted and high-value websites that point to your website. When considering the relevance and authority of your website, Google and other search engines calculate the number and, especially, the quality of backlinks that point to your website. This is one of the most critical ranking factors to determine your website's authoritativeness and trustworthiness. Thus, a robust backlinking strategy is integral to our Dental SEO Marketing Services and can significantly accelerate your SEO success.
We identify and target reputable and relevant websites, such as Harvard University, dental colleges, blog posts, and directories within the dental industry that can provide high-quality backlinks to your site. This enhances your site's authority in search engines' eyes and increases the likelihood of attracting potential patients already engaging with these platforms.
Essentially, you need three (3) different types of backlinks.
The Role of Trusted Backlinks in Dental SEO: Building Your Credibility and Authority. Your website needs backlinks from trusted websites such as Google.com, Yahoo.com, Apple, Waze.com, and many others. Google trusts these websites. The more quality links that link to your website, the more trust they transfer to your website. The more Google sees your website as a trusted information source, the more often your website will be shown to Google's valuable searchers.
Dental Backlinks from Reputable Dental Organizations: Is a Surefire Dental Marketing Strategy for SEO Success. Google thinks links from your industry are essential for showing value and trust. The more links you have from trusted dental sources listed, such as the American Dental Association, the more Google perceives your website to be authoritative and valuable to their searchers. Our local dentist SEO services will provide you with hundreds of links to rank top in your local area.
Local directory listings for dental SEO: Dominating your area. Google believes links from locations or businesses near your city are also very valuable. This proves to Google that you have a valuable local presence and that your local community trusts you. Links from local online magazines, TV stations, and other local sites convey local trust in you.
Google believes having great high-quality dental backlinks raises your site's trustworthiness. Great backlinks help bring you more traffic, which leads to more conversions and increased average sales and leads generated from high-quality prospects visiting your dental website.
Social Dental NOW can write, build, and deploy world-class backlinks for your dental office and build additional excellent, high-authority backlinks to your website monthly. Our dental marketing backlink team gets you results affordably, so your investment works for you in the long term.
Get Your Dental Office Google Business Profile Optimized
Patients turn to Google for all of their information, and your business needs a solid online presence. We'll help you develop an eye-catching Google Business Profile page (formally called Google My Business) with engaging dental content that builds trust to attract potential new patients. We'll ensure your Google My Business account is optimized for the best search results! Ask us about our suggested "SDN Maneuver" that can get you ranking in the Google Map Pack for Invisalign within 48 hours!
Google claims they use over two hundred signals in its SEO algorithm, and our dental marketing company prioritizes them and works through the list meticulously to bring you the results you need. Attracting new patients online means ensuring your dental website looks excellent. It also needs relevant, high-quality dental content that ensures your new dental patients will find you and convert to your new patients!
We offer specialized and affordable SEO plans to help you achieve first-page results. Contact us today to learn more about how we can elevate your dental practice through effective Dental SEO. Keep exploring our company website for more tips and resources on dental marketing strategies that work.
Your Dental Website Is Your Most Effective Salesperson, Bringing You Many Searchers Organically (For Free). Your Website Needs to Convert Those Visitors Into Appointments, Consultations, and Consultations Into Sales
Your dental website must function as a professional salesperson and a functional sales funnel. Let's say you're offering Invisalign. On the top of your Invisalign page, a sales funnel should start by answering the top five most frequently asked questions that everybody asks about Invisalign. Then, as you move down the page to the middle of the funnel, there should be testimonials and videos of people commenting about their incredible life-changing experiences at your dental practice with Invisalign. The online reviews or testimonial videos will help do the selling for you. Then, at the very bottom of the page funnel, there should be a call to action: "Contact Us Now to Schedule Your Completely FREE, No-Obligation Invisalign Consultation," or" Call our front desk team now at (your phone number), or fill out this form, and we will call you at the time you request!"
Effective SEO for dentist consulting can help your dental website become a money-making machine. Take that next step to your practice success by scheduling your completely FREE, no-obligation meeting with our expert SEO team now.
How to Rank in the Google Top 3 and Get Tons of New Patients with Effective Dental Practice SEO Services for Dentists
Without industry-leading, independent SEO analysis tools, the best SEO for dental websites is impossible to measure and even harder to prove. It's easy for unscrupulous dental SEO companies to say they are doing SEO for you, take your money, and send you a few self-created reports that seem to indicate that your SEO is doing well. In reality, and in many cases, we have seen that they do nothing……except take your money! Unfortunately, our dental SEO company has seen this behavior far too often with other dental marketing companies.
We will share our reports with you directly from Google, SEMRush, ahrefs, and other independent SEO analysis tools. You will see the results of our work as we do it by actual measurements and as your business grows month by month. You will also see the results in our shared lead sheet when we gather leads from all over the internet and deliver them to your front desk team.
If you're a dentist who needs more patients coming through the door but can't afford to risk or waste money on SEO dental marketing that doesn't work, our marketing agency and dental local SEO consulting team are exactly what you need. We use Google and third-party independent SEO analysis tools from the #1 and #2 third-party companies in the industry, so there is no way we can manipulate the data. You will see and be able to measure the results of our work together.
Dentist SEO Marketing
Why Choose Best Results Dental Marketing for Your Dental SEO Services?
Best Results Dental Marketing dental SEO services will bestow you with some of the best dental SEO experts in the world working every day for your success. We own one of the best dental SEO companies and offer comprehensive SEO strategies for dentists explicitly tailored specifically and only for the dentist and orthodontist markets.
We don't just optimize your website for search engines; we create and optimize dental content that ranks every time. We will research your target patient demographic, create optimized and persuasive content, and use clustered keywords, focus intent, and psychological factors, ensuring that your website content resonates with potential patients and convinces them to choose you and your services.
We prioritize transparency and communication, keeping you informed every step. Our local SEO for dentists team provides regular updates and reports so you can see exactly how our SEO strategies grow your online visibility, drive more website traffic, and bring more patients to your chair.
Our expertise spans over two decades; this level of experience has equipped us with specialized knowledge regarding every nuance of dental office SEO. We know what works and what doesn't and how to adapt strategies to keep up with changing SEO trends and algorithm updates.
We pride ourselves on delivering amazing, measurable results. With our extensive experience, we can virtually assure you that we can propel your website to the number one (#1) position within one year. We don't just aim to improve your rankings on search engine result pages SERPs; we write content that does the selling for you, converting visitors to new patient appointments and providing you with the highest return on investment ROI.
Important fact: Your investment in dental SEO will organically bring your dental clinic new patients (FREE) for the next 7 to 14 years at no additional monthly cost! Denta] SEO is the best return on investment and one of the most important things you can do for your dental practice growth in the long term.
Choosing Best Results Dental Marketing Dental SEO Services will likely be the best business decision you have ever made.
Search Engine Optimization Can Make You the Top Dental Practice in Your Area!
Supercharge your dental practice with our unbeatable dentist and orthodontist SEO services!
We understand the importance of skyrocketing your online visibility and attracting a steady flow of new qualified patients. With hard work and excellent planning, get ready to witness your SEO for dental practices soar to the top with our persuasive and highly effective SEO tactics and strategies.
Is your dental website truly a valuable educational resource for prospective new patients, and what Google requires? Optimizing your content goes beyond mere dental marketing SEO keywords. It involves meticulously analyzing and adjusting your website's content to enhance the user experience and attract, engage, and convert as many potential new patients as possible.
To ensure your dental website stands out as an educational gem and appeals to both Google and prospective patients, consider the following:
- Your website must provide valuable educational content and offer informative and relevant content that addresses your target audience's needs, concerns, and questions. You establish trust and credibility by positioning your website as a go-to educational hub, encouraging potential patients to choose your practice.
- Optimize for user experience: User experience plays a vital role in Google's evaluation of your website. Optimize your site's design, navigation, and overall usability to create a seamless and engaging visitor experience. Keep users engaged by ensuring fast loading times, mobile responsiveness, intuitive navigation, and an aesthetically pleasing layout that facilitates easy access to information.
- Implement effective SEO strategies and tactics: While Google considers more than just marketing keywords, optimizing your content with relevant keywords is still crucial. Conduct thorough long-tail keyword research to identify the most often searched terms and phrases potential patients use when searching for dental information. Strategically integrate these keywords into your content, including headings, meta tags, image alt tags, and URLs, to improve your web pages visibility and ranking.
- Incorporate multimedia elements: Enhance the educational experience by integrating multimedia elements into your content. Utilize videos, images, infographics, and interactive tools to convey information in a visually engaging and memorable way. This enriches the user experience and increases the likelihood of visitors staying on your website longer.
Remember, creating a valuable educational resource as Google requires goes beyond optimizing content for search engines. It involves genuinely addressing the needs of potential patients, offering valuable insights, and fostering a positive user experience. By balancing educational content, sales, and optimization techniques, you can position your dental website as the most valuable resource and attract both Google's attention and prospective new patients.
What You Can Expect From Best Results Dental Marketing
- Our Dental SEO consultations will help you reach the top of the Google Map Pack.
- A fantastic lead sheet with all your leads in one place.
- A critical and thorough SEO dental keyword analysis.
- A complete dental website health scan, repair, and removal of all errors limiting your Dental SEO rankings.
- Title and description optimization focused on local keywords that matter for dental SEO.
- We provide 80-100 essential and crucial dental SEO backlinks, such as Apple.com Siri, Bing.com, Waze.com, Mapquest.com, Yahoo.com, and many more, to boost your dental website organically.
- If you need to expand your website's written content, we can connect you to professional dental content writing teams that follow our instructions on writing content that ranks!
- We can see the best professional, high-quality, affordable, and effective dental backlinking company.
- Your dashboard clearly shows which SEO dental keywords bring potential new patients to your website.
- Great communication with updates on your dental marketing campaign's success and progress.
- A Complete Site Scan of Your Dental SEO Health Report and Dental Practice Website Optimization.
To Summarize Your Dental SEO:
- 1. Your website needs to bring you visitors organically (for FREE) from search engine searches like Google and Bing. You accomplish this through a perfectly planned and executed Search Engine Optimization (SEO) strategy.
- 2. Next, your website must have a lot of dental content. It must be a comprehensive, well-written, persuasive sales machine that does the selling for you by converting those casual website visitors into new patients, appointments, and free consultations. These are called sales conversions.
If you only remember one thing from this page, remember this. You only win and dominate your local market when you get the most organic visitors to your website and when your website is persuasive and motivating enough to convert those casual visitors to take action and come to see you.
If your website is not doing both tasks for you simultaneously, your competition is winning, not you.
We will show you all the proven dentist local SEO tactics for higher search rankings and how to make this happen for your practice. Schedule YOUR FREE SEO meeting with our world-class SEO team for dentists, and we will show you how we can get you all the new patients you can handle!
Click to schedule your FREE meeting with our dental marketing agency NOW, or call 442-245-3700 and start getting new high-margin patients today!